Monument ●
An Architectural Distinction – Branding
Project Details
Identity (naming, essence, graphic language)
Artwork & photographic style
Marketing brochure
Print and online advertising
ROI and on-market website
Sales manual
Office signage
Brief
Develop a unique brand strategy for a high-end multi-residential development in Brighton, Victoria (Australia).
Result
A bespoke brand creation, combining visual language that echoes the facade design of the building and high-end photographic artworks to position it as true masterpiece.
Overview
Artwork
Printed collateral – Brochure (proposal)
Printed collateral – Sales manual
Inspired by the architecture of the building, the identity is centred around movement, dynamism and horizontality. It embodies the cultural characteristics of the area; unique and exclusive, celebrating the very best in grand design
Advertising (proposal)
Website
Client: GVE Brighton Pty Ltd
Agency: Savi Communications
3D Render: MR.P Studio
Printer: Bambra